work. friction.tv

Notes about this project:

This summer Soup were appointed by FRICTION.tv to boost growth and enable the 'online speaker's corner' to scale and internationalise.

Friction.tv has rapidly emerged as a leading web destination for debating the issues of the day. Open to anyone, the site takes opinions in the form of short videos created and uploaded by its registrants, and lets other viewers respond, either with their own video or through written comments.

We are developing the site to drive traffic and new registrations, progress the creative look and feel of the site and to continue technology developments. This includes working with Friction’s mobile partner, Picsel Technologies, to launch a mobile version of the site this year.